Background: Blue Action Sports was formed in 2003. Dave Bluestein was a professional skier with appearances in Matchstick Productions and Teton Gravity Research films and had several top finishes in the US Extreme Skiing Championships. Dave worked in the ski apparel industry in many capacities from customer service representative, distribution manager, product developer, and eventually brand manager for Rotor-Sports skiwear. Dave’s passion for technical apparel led him to becoming a sales representative for great skiwear and outdoor brands like Nils, Metropolis, Eider, Cloudveil, and currently Helly Hansen.
Silver Chesak, who also has a professional skiing background, joined the agency as Territory Manager for Southern California, S. Nevada, and Arizona in 2008. Silver came from a retail management background and has brought extensive sales and product knowledge with him. Together, we have succeeded in building new brands, growing established brands, and providing stable and fully committed representation for the top tier brands we work with.
What We do: We are independent manufacturers' sales representatives. We have proven to be effective territory managers with our main objective always being to provide sales and profit increases for the brands we represent and for our retail partners. We are proficient in product merchandising, assortment planning,forecasting, and brand marketing.